Escorts Kubota Tractor sales drop 18% in December on weak rural demand

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Faridabad : Escorts Kubota Limited Agri Machinery Business Division in December 2023 sold 4,536 tractors as against 5,573 tractors sold in December 2022, a drop of 18.6 percent. Domestic tractor sales in December 2023 were at 4,131 tractors as against 4,979 tractors sold in December 2022. Export tractor sales in December 2023 were at 405 as against 594 tractors sold in December 2022. Rural sentiments were impacted due to delay in crop harvest, lower rabi sowing, thus affecting both retail and wholesale.

Escorts Kubota Limited Construction Equipment Business Division in December 2023 sold 711 machines, our highest ever monthly sales registering a growth of 68.1 percent as against 423 machines sold in December 2022. With increased infrastructure development projects across the country, the construction equipment industry has displayed robust performance across all segments in the current fiscal. Going forward with government thrust on faster execution of projects along with adoption of advanced technologies and sustainable practices, we expect current demand momentum to continue in the remaining part of this fiscal.

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